starbucks reserve ‘global collection’ expansion
OVERVIEW
The Starbucks Reserve Global Collection is an evergreen line that was in need of a refresh. As the assortment evolved alongside newer localized collections, I led a line expansion that unified and celebrated all six global Roastery locations. The refresh included updated colorways for existing serveware, new products inspired by the Roastery ticker board, and concept explorations translating the six Roastery casks and architectural forms into new products.
ROLE
Product development: concepting, design, production, product sourcing.
DELIVERABLES
Serveware and lifestyle goods. Not all deliverables shown here.
FULL DESIGN DECK AVAILABLE FOR VIEWING UPON REQUEST